2 posts tagged with "best-practices"

Checkout is where your most valuable subscribers show up: people who just paid you. But WooCommerce doesn't ship with a newsletter checkbox, so many stores either collect nothing there or quietly add every buyer to the list, which leads to spam complaints and a list full of people who never asked to hear from you.

This guide covers how to add an opt-in checkbox that works on both the new block checkout and the classic one, how to word and place it, and what to do with the people who tick it.

You've crafted the perfect email campaign. Your subject line is compelling, your content is valuable, and your call-to-action is crystal clear. But there's one problem: your emails are landing in spam folders instead of inboxes.

If this sounds familiar, you're not alone. Email deliverability is one of the biggest challenges facing marketers today, especially when sending at scale. Let's dive into why this happens and, more importantly, how to fix it.